People love your podcast. They tell you your show is really freaking good. They come back week after week. So why isn’t all that know, like and trust turning into enquiries, clients and sales?
Podcasting for Clients is the go-to resource for established service-based experts and founders who want their show to do more than build trust, grow an audience or fill their content calendar. If you’re anything like the brilliant women I work with, you want your podcast to play a more active role in the right people deciding to work with you.
So if people are listening, loving what they hear and coming back for more…why isn’t that happening?
Here’s where I want you to start thinking about your podcast differently.
Nobody goes from “great episode!” to “where do I pay?” in one leap.
Long before someone enquires, applies or buys, they’re making smaller decisions about their problem, what needs to change, whether they need help — and whether you’re the person they want that help from.
Your podcast influences those decisions.
Hosted by Rosemarie Callender, Podcast Strategist and founder of Evergreen Podcast Strategy™, this show will make you rethink what you’ve been told about podcasting for business and what actually needs to happen for your show to attract enquiries, clients and sales.
When your podcast isn’t growing your business, it’s easy to assume you need to grow your podcast first: get more downloads, promote it more on social media, interview more podcast guests, publish more episodes or try the trending podcast marketing strategy.
But a perfectly sensible podcast growth strategy can still be the wrong prescription for the problem.
In each episode, we look at what needs to happen between someone discovering your podcast and deciding they want to work with you and how your podcast content, positioning and strategy can help them make that decision.
Tune in to hear:
✧ why your podcast can get great feedback but still struggle to generate enquiries, clients and sales
✧ why getting more podcast downloads won’t necessarily help you get more clients
✧ how your podcast influences buying decisions long before someone reaches out
✧ where Decision Gaps can appear between podcast listeners and paying clients
✧ how to create podcast episodes around what listeners need to understand, believe and decide
✧ how your podcast strategy connects to your offers, positioning and wider business
✧ why podcast growth and podcast marketing aren’t always the first problems you need to solve
Want to get more clients from your podcast?
Follow Podcasting for Clients on your favourite podcast platform and start with the latest episode.
—-
Learn more about working with Rosemarie at www.evergreenpodcaststrategy.co.uk
🚨This podcast does not accept guest pitches.
This podcast is hosted by
Podcasting for Clients | Business Podcast Strategy that Turns Listeners into Clients
People love your podcast. They tell you your show is really freaking good. They come back week after week. So why isn’t all that know, like and trust turning into enquiries, clients and sales?
Podcasting for Clients is the go-to resource for established service-based experts and founders who want their show to do more than build trust, grow an audience or fill their content calendar. If you’re anything like the brilliant women I work with, you want your podcast to play a more active role in the right people deciding to work with you.
So if people are listening, loving what they hear and coming back for more…why isn’t that happening?
Here’s where I want you to start thinking about your podcast differently.
Nobody goes from “great episode!” to “where do I pay?” in one leap.
Long before someone enquires, applies or buys, they’re making smaller decisions about their problem, what needs to change, whether they need help — and whether you’re the person they want that help from.
Your podcast influences those decisions.
Hosted by Rosemarie Callender, Podcast Strategist and founder of Evergreen Podcast Strategy™, this show will make you rethink what you’ve been told about podcasting for business and what actually needs to happen for your show to attract enquiries, clients and sales.
When your podcast isn’t growing your business, it’s easy to assume you need to grow your podcast first: get more downloads, promote it more on social media, interview more podcast guests, publish more episodes or try the trending podcast marketing strategy.
But a perfectly sensible podcast growth strategy can still be the wrong prescription for the problem.
In each episode, we look at what needs to happen between someone discovering your podcast and deciding they want to work with you and how your podcast content, positioning and strategy can help them make that decision.
Tune in to hear:
✧ why your podcast can get great feedback but still struggle to generate enquiries, clients and sales
✧ why getting more podcast downloads won’t necessarily help you get more clients
✧ how your podcast influences buying decisions long before someone reaches out
✧ where Decision Gaps can appear between podcast listeners and paying clients
✧ how to create podcast episodes around what listeners need to understand, believe and decide
✧ how your podcast strategy connects to your offers, positioning and wider business
✧ why podcast growth and podcast marketing aren’t always the first problems you need to solve
Want to get more clients from your podcast?
Follow Podcasting for Clients on your favourite podcast platform and start with the latest episode.
—-
Learn more about working with Rosemarie at www.evergreenpodcaststrategy.co.uk
🚨This podcast does not accept guest pitches.
This podcast is hosted by